About Us
Versatile FMCG Retail Distribution and Channel Sales Consultant, seamlessly integrated marketing, training, and development expertise.
Proven track record in optimizing distribution networks, implementing strategic marketing initiatives, and cultivating high-performance teams. Specialized in designing and executing training programs to enhance sales capabilities within the fast-paced FMCG sector. A results-driven consultant committed to driving brand visibility, empowering teams, and navigating complex retail landscapes. Skilled at creating synergies between marketing strategies and workforce development to achieve sustained success in the competitive FMCG market.
Our Core Values
- Transparency with clients
- Loyalty, prioritizing client satisfaction, and fostering growth
- Upholding confidential commitments.
Our Founders
Rajesh Madhav Shinde
- Rajesh Madhav Shinde is a seasoned Sales Trainer and Business Consultant with nearly two decades of expertise in Sales and Marketing. He has successfully developed businesses with renowned MNCs, specializing in areas such as Strategic Planning, Profit Center Operations, Budgetary Control, Sales & Marketing, Brand Management, and Team Management.
- As a skilled mentor, Rajesh has contributed to the growth of professionals and teams through training programs and consultations. His diverse experience includes roles as a Sales Trainer and Business Consultant at Project "Dronacharya" for HUL, Cargill Foods India Ltd., Cremica (Mrs. Bacters Foods), Reliance, and other companies in the GCC and India.
- In his role as GM Sales at Zendition Pvt. Ltd. (Brand Halwa Craft), Rajesh demonstrated proficiency in managing territory allocation, appointing distributors, and leading teams. He achieved notable results, such as a 63% growth for Brand Sadia products in a quarter and successfully launching the brand "7 Days" with recognition for distribution excellence.
- His achievements also include transforming an assigned area from rank 35 to rank 4 with an 80% year-over-year growth, adding 18 sales vans, and opening two new depots for improved distribution. Rajesh's commitment to excellence is evident in accolades such as the 'Roll of Honor' award from Coca-Cola India and inclusion in the 'Silver Circle Club' at Eureka Forbes for consecutive years.
- With a solid educational background in Commerce, complemented by professional enhancements like the Sales Manager's Fundamental Course and Basics of Marketing Management, Rajesh is well-equipped to guide associate business owners in achieving growth and success.
Munaf G. Khatib
- Munaf G. Khatib is a seasoned sales, marketing, and training professional, known for achieving annual sales objectives, expanding customer bases, and successfully collaborating with national and multinational companies in the GCC and India. With expertise in market development, team building, and channel management, Munaf excels in analyzing market trends, implementing turnaround strategies, and launching new products.
- As a consultant, he brings valuable skills in strategic planning, P&L management, category management, and offline marketing across diverse industries. Munaf's proactive attitude, commitment to excellence, and adaptability make him an intuitive thinker ready to guide and grow businesses. His work experience includes impactful roles with Reliance Jio Mart, Pidilite, Giant Star Trading Co., and Oman Refreshment Co. (Pepsi).
- A published author and award winner, Munaf is a multilingual professional proficient in English, Arabic, and Hindi, and holds a post-graduate degree in marketing management. In summary, Munaf G. Khatib is a results-oriented consultant poised to contribute significantly to the growth and success of associate business owners
- Author of the book The Secret Jewels of FMCG
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When connected with us, you aren’t growing your business alone. We have your back and put in our best to contribute to the growth of your entire team and organization. So, if you are looking for the right agency that’ll help you build a good market presence and bring in more conversions and revenue, we are right here!